Freelance copywriter specialising in SEO-friendly content

if I'm being honest, this is a bit of a crap generic stock image of the Google homepage open on a tablet. HOWEVER...there's a brew in the background (white cup AND saucer) so here we are

Chances are, you’ll type a search term into Google at some point today. Maybe you already have?

When you enter that search term, millions of results will be generated. That’s millions of web pages all competing for your attention. And you’ll only see about ten of them.

Those pages all have something in common: SEO (shhh, we’re not talking about AI on this page!)

We all want our website to appear as close to the top of that page as possible. But we also need to think about how we get people to click through to our page – and what we say when they arrive.

Along with technical SEO, effective SEO copywriting can help to improve your search engine rankings for relevant terms and persuade your visitors to take action.

Want more on-page action from your SEO investment? I’m Kath, a freelance copywriter specialising in SEO-friendly content who can help improve the way you connect with your audience.

I help you stand out with strategic, human-centred SEO copywriting

Kath's doing a happy face as she peeps out between some leafy little branches she's found in the woods.

Whatever the next shiny new thing is in SEO (and let’s face it – there are loads of them), I’m a firm believer that the fundamentals in SEO copywriting will always be the same: focus on thoroughly researched, strategically planned helpful content and you’ll outperform your competitors.

SEO has never been about keyword stuffing, quick hacks or generic AI-generated guff. It’s about pleasing search engines, but much more importantly, pleasing the humans who are searching for stuff. We do that by being creative, being original and being authentic in the way we communicate with people.

SEO copywriting for playful, uplifting and outdoorsy brands

Whether you’re developing a new website or enhancing an existing site, I can help you by crafting powerful SEO copy that goes beyond telling search engines what your website’s all about, converting curious visitors into happy clients and customers. I can help you with…

  • Web pages

  • Landing pages

  • Product descriptions

  • Course descriptions

  • Microcopy – tweaking title tags, page headers and buttons, etc to improve UX and SEO.

So if you need a freelance SEO copywriter to slot into your team and help improve the performance of your website, just contact me with details of your project and we can take it from there.

Kath is smiling at the camera and resting her hand on her chin.

Meet your dream freelancer (specialising in SEO-friendly content)

Working with me is a total breeze. Don’t just take my word for it – my fabulous clients think so too:

  • Her attention to detail, creativity, and excellent communication skills make working with her an absolute pleasure

  • I almost don't want to recommend her so we can keep her all to ourselves

  • She is a pleasure to work with and a highly skilled copywriter

  • She’s an absolutely lovely person

  • Very personable and a real pleasure to work with

Whatever the size of your team, I’ll pick up as much of the SEO copy & content writing as you need me to take on. 

Have a read of my testimonials page for more reviews – or better still, fire across your SEO copywriting brief now and I’ll draw up an accurate quote for your project.

Project-based copywriting

Got an SEO project on the horizon? If you need SEO copywriting for a fixed-term project, contact me as soon as poss and I’ll get back to you with a quote and an idea of my current availability.

Retainer-based copywriting

I structure my retainer pricing around deliverables (i.e. the numbers of pages or posts you need per month, rather than the number of days worked). If you need ongoing support with writing SEO web pages or blogs, I’d love to find out more.

Click here for my SEO copywriting rates.

Work with me, The Word Lady

People can sense the amount of effort you’ve put into your writing. Lack of effort = lack of interest. So if you’re looking for an SEO copywriter who considers conversions as well as keywords and SERPS, send over your creative brief today and let’s get started.