About The Word Lady: Creative copywriter for playful, uplifting and outdoorsy brands.

Kath smiling at the camera. She's in a forest and wearing a green tree t-shirt with white trees on it.

I’m Kath Finney. Some people call me Kath, others call me Finney – feel free to pick the one you like best. I’ve been writing for a living since 2004, when I began my career writing about bull sperm. Nothing dodgy(!) – I worked for a global dairy genetics company.

They say you learn something new every day. Well I did there – beautiful udders are a thing. So, yeah… that tends to be an interesting ice-breaker at dinner parties. I never go to dinner parties.

Scroll down to find out more about how I can help playful, uplifting and outdoorsy brands. Or click on the button below to work with me.

work with me

Work with The word Lady

Working with me is easy – I’m as happy taking your brief and working alone as I am exploring ideas with you and your colleagues – whatever works best for you. Click on the buttons below to find out more about how I can help your brand shine.

playful

Fun-filled words for playful brands who wanna stand out with a little bit of laughter and silliness.

get playful copywriting

uplifting

Joyful words for uplifting brands who make people feel good. Healthy bodies. Open minds. Beautiful, inside and out.

get feel-good copywriting

outdoorsy

Lush words for outdoorsy brands who use digital to connect people to the wonderful world around them.

get outdoorsy copywriting

My story

Kath's resting her chin on her hand and smiling but looking at something beyond the camera. She's in a forest, so it's probably a tree.

I’ve been writing for a living for about 20 years and freelancing for over a decade. Want to know more about where I started and how it’s going? Click on the button to read my story.

Find out more about Kath

My values

With a focus on clarity, connection, creativity and curiosity, I write delightfully human-centred copy that just works.

clarity

My writing is clear, easy to understand and no-nonsense: better engagement and more action for brands like yours.

connection

My writing is collaborative, admired and on-brand, so your audience knows exactly who you are and what you do.

creativity

Creativity is at the heart of all my writing, so I’ll help you create a brand that people notice and remember.

curiosity

I’m always learning and on the lookout for new ideas to keep brands exciting and relevant through my writing.

Hire me

Hire me as your freelance copywriter for total flexibility. I’m as happy taking your brief and cracking on as I am throwing ideas around with your team – whatever works best for you.

If you’re new to hiring copywriters or you’re not sure what happens next, get in touch and we can work out how to approach your project.

If you’ve done it all before and you’re ready for me to jump in and crack on, GREAT! Fire across your creative brief and let’s get started.

get a copywriting quote
Kath smiles at the camera resting her chins on her hand.

Get in touch

Don’t be a stranger. The sooner you connect with me, the sooner we can get started on your next writing project.